【Project】Sakura Internet



To strengthen its brand on the occasion of the twentieth anniversary of its founding, Sakura Internet spent a year studying rebranding, and arrived at the motto as an expression of its brand concept. To realize this concept, Nippon Design Center drew up a visual identity (VI) plan with a new logo and developed an original Latin character font. Type Project provided a Japanese font that was customized from TP Sky, together with a corporate font, “Haru TP”, which was created by combining that typeface with Nippon Design Center’s Latin character font.